Advertising and Sponsorship Policy

Thank you for visiting this Cleveland Clinic Website, doing business as ClevelandClinicHealth.com.  By accessing, browsing and/or using webpages or other digital content in this site, you accept, without limitation or qualification, the following terms of use, and our acceptance and display of advertising and sponsorship for this Website is governed by your acceptance of the following terms. 

MEDICAL DISCLAIMER.  THIS WEBSITE IS NOT DESIGNED TO FACILITATE MEDICAL EMERGENCIES. IF THIS IS A MEDICAL EMERGENCY, PLEASE IMEDIATELY CALL EMERGENCY PERSONNEL (911) TO GET PROMPT MEDICAL ATTENTION.  DO NOT RELY ON ELECTRONIC COMMUNICIATIONS OR THIS WEBSITE FOR ASSISTANCE IN REGARD TO YOUR IMMEDIATE, URGENT MEDICAL NEEDS. CLEVELAND CLINIC CANNOT GUARANTEE RESPONSE TIMES IF YOU CHOOSE TO USE THIS WEBSITE IN THE EVENT OF A MEDICAL EMERGENCY.

CONSENT. You agree that your use of ClevelandClinicHealth.com Website and any uses of any services or materials are subject to your agreement with this Ad Policy as well as the Website Terms of Use, Copyright, Reprint & Licensing Policy, and the Website Privacy Policy provided as links herein. You agree that you will not violate any local, state, federal or international laws in using this Website or accessing any Material on this Website.

SITE ACCESS. ClevelandClinicHealth.com reserves the right to prohibit, restrict or discontinue your access to certain pages within the Website if you violate any terms of this agreement. When our editorial and advertising/sponsorship guidelines change in a way that significantly affects this Policy, we will post changes on ClevelandClinicHealth.com.  THIS POLICY MAY BE UPDATED AT ANY TIME WITHOUT NOTICE, AND EACH TIME A USER ACCESSES THIS SITE, THE NEW POLICY WILL GOVERN USAGE EFFECTIVE UPON POSTING. To remain in compliance, ClevelandClinicHealth.com suggests that you review the Policy, as well as the other Website policies, at regular intervals. By continuing to post any content after such new terms are posted, you accept and agree to any and all such modifications to this Policy. Furthermore, should ClevelandClinicHealth.com be aware of or suspect that you have violated these terms of the Policy or any other terms of use noted above, ClevelandClinicHealth.com may, in its sole discretion, immediately suspend, cancel or terminate or remove your advertisement temporarily or permanently from the Website. Further, ClevelandClinicHealth.com reserves the right to cancel or remove at any time any advertisement from ClevelandClinicHealth.com for any reason. 

ADS SELECTION.  ClevelandClinicHealth.com has sole discretion for determining the types of advertising and sponsorships that will be accepted and displayed on our Website.  We seek advertisements and sponsors that are compatible with our charitable mission of providing reliable healthcare and wellness information to the benefit of the public.  ClevelandClinicHealth.com reserves the right to reject advertisements and support of any kind.

PERMISSIBLE CONTENT. ClevelandClinicHealth.com may allow the following types of advertisements/sponsorships, provided other criteria are satisfied: corporate images, over-the-counter medications, prescription drugs approved by the Food and Drug Administration, non-medical or non-health-related consumer products/services, health-related consumer products, fitness products/services and approved medical products/devices.

PROHIBITED CONTENT AND USE. ClevelandClinicHealth.com will not accept advertising that, in our sole and exclusive opinion, violates either the letter or spirit of the law or Cleveland Clinic’s charitable tax exempt purpose, or otherwise makes unsubstantiated claims of therapeutic benefit or contains false or misleading information.  ClevelandClinicHealth.com will not accept advertising in any form for any products or services known to be harmful to the public or individual health (e.g., tobacco products), nor will ClevelandClinicHealth.com knowingly accept advertisements or grants of any kind from companies that manufacture such products directly or through their subsidiaries. In addition, ClevelandClinicHealth.com will not accept advertisements or sponsorships that relate to the following: alcohol, firearms/weapons, fireworks, legal issues (including proposed postings for malpractice attorneys and/or medical expert witnesses), pornography, lottery, third-party contests or sweepstakes and third-party market research or surveys, politics or campaign solicitation or campaigning activity of any kind, social causes, religion or religious affiliated content or services, or comparative advertising, or in any way related to clinical trials and clinical research. Advertisers and sponsors are prohibited from using pop-up and floating advertisements and are strictly prohibited from collecting personally identifiable information from visitors to ClevelandClinicHealth.com (e.g., through the use of cookies, applets, or other files).  Any advertisement that allows the user to click on an advertisement that links to the advertiser’s Internet site requires an intermediate browser page that notifies the user that he is leaving ClevelandClinicHealth.com and traveling to a third party unrelated site.  ClevelandClinicHealth.com may create and insert or instruct you to create and insert this notice for advertisements that have been approved.  The advertiser/sponsor may not program its link to “frame” any ClevelandClinicHealth.com web site page.  Links may, however, provide for an additional opening of the computer user’s Internet browser program. You may not, under any circumstances, establish a link to the ClevelandClinicHealth.com Website without the express written consent of the General Counsel of Cleveland Clinic, including but not limited to direct and deep linking. You may not use this Website for any purpose that is inconsistent with Cleveland Clinic’s tax exempt status.

NO ENDORSEMENTS.   The acceptance of advertising or sponsorships shall not be considered an endorsement by ClevelandClinicHealth.com of the products or services promoted, the company or organization, or the claims made.  If you are providing an approved grant  in support of various portions of the ClevelandClinicHealth.com Website, no editorial statement or endorsement, direct or indirect, of any organization, company, or product/service is included as part of that sponsorship grant.  ClevelandClinicHealth.com acknowledges each granting organization for its philanthropy at the bottom of the applicable webpage(s). 

NO USE OF NAME. You shall not use the name, logo, likeness, trademarks, image or other intellectual property of Cleveland Clinic for any advertising, marketing, endorsement or any other purposes without the specific prior written consent of an authorized representative of CCF as to each such use and shall specifically not associate or involve Cleveland Clinic with your organization or  the product/services that you are promoting. 

FORMATTING AND EDITORIAL POLICIES.  All advertisement and sponsorship areas on our Website are clearly designated, and we reserve the right to determine ad placement, size and formatting.  The development and provision of all health information on ClevelandClinicHealth.com is the sole responsibility of the editorial staff of ClevelandClinicHealth.com.  Advertisers and sponsors of ClevelandClinicHealth.com have no influence over the content of our Website.  All advertisers/sponsors messages, banners and advertising copy, including content and placement, are subject to final approval by ClevelandClinicHealth.com. Advertisements shall not tarnish, blur or dilute the quality of the Cleveland Clinic Marks or associated goodwill of the Cleveland Clinic. 

SOURCES OF OUR INFORMATION.  Unless otherwise noted, all content and materials on ClevelandClinicHealth.com are internally written by our editors or prepared by independent contractors whose editorial processes we have evaluated and approved. Cleveland Clinic does not guarantee the accuracy, adequacy, completeness or availability of any information and is not responsible for any errors or omissions or for the results obtained from the use of such information. This content and information is not intended to replace the medical advice of a doctor or health care provider. Individuals should consult a health care provider for advice about a specific medical condition as this content, in the absence of a visit with a health care professional, must be considered as an educational service only and is not designed to replace a physician's independent judgment about the appropriateness or risks of a procedure for a given patient.

NO WARRANTIES.  This Website and the content herein is provided by ClevelandClinicHealth.com on an “As Is” basis.  ClevelandClinicHealth.com makes no representations or warranties of any kind, express or implied, as to the operation of this Website, or the content, products and/or services, included therein.  To the fullest extent permissible by applicable law, ClevelandClinicHealth.com disclaims all warranties, express or implied including but not limited to implied warranties of merchantability, fitness for a particular purpose, title, and/or infringement.  When using this Website, information will be transmitted over a medium that is beyond the control of ClevelandClinicHealth.com. 

ALTHOUGH OUR HEALTH INFORMATION CONTENT IS REVIEWED AND APPROVED BY HEALTHCARE PROFESSIONALS, CLEVELANDCLINICHEALTH.COM DOES NOT GUARANTEE THE ACCURACY, ADEQUACY, OR COMPLETENESS OF ANY INFORMATION AND IS NOT RESPONSIBLE FOR ANY ERRORS OR OMISSIONS OR FOR THE RESULTS OBTAINED FROM THE USE OF SUCH INFORMATION. 

YOU ACKNOWLEDGE AND AGREE THAT CLEVELANDCLINICHEALTH.COM DOES NOT OPERATE OR CONTROL THE INTERNET AND THEREFORE DOES NOT GUARANTEE THAT THE USE OF THIS WEBSITE WILL BE ERROR-FREE OR FREE OF TECHNOLOGY DOWNTIMES OR UNAVAILABILITY. YOU ACKNOWLEDGE AND AGREE THAT

CLEVELANDCLINICHEALTH.COM CANNOT AND DOES NOT GUARANTEE AGAINST VIRUSES, WORMS, OR OTHER UNAUTHORIZED USERS OR HACKERS ATTEMPTING TO OBTAIN ACCESS TO THIS WEBSITE OR INFORMATION TRANSMITTED TO OR FROM THIS SITE. USERS HEREBY EXPRESSLY ASSUME THE SOLE RISK OF ANY UNAUTHORIZED DISCLOSURE OR INTENTIONAL INTRUSION, OR OF ANY DELAY, FAILURE, INTERRUPTION, OR CORRUPTON OF DATA OR OTHER INFORMATION TRANSMITTED IN CONNECTION WITH THE USE OF THIS WEBSITE.  ClevelandClinicHealth.com is not responsible for data, messages or pages lost, not delivered or misdirected because of interruptions or performance issues with the internet.  The timeliness of data received is not guaranteed.  Delays or omissions may occur.
ClevelandClinicHealth.com also reserves the right to temporarily or permanently discontinue this site, any page, or any functionality on this Website at any time and without notice.

CONFLICT OF INTEREST.  Should you attempt to post an advertisement on ClevelandClinicHealth.com for any service or product in which a Cleveland Clinic employee has any interest, or such Cleveland Clinic employee serves on any of your boards or committees or in any advisory capacity with you or your organization, you must disclose this interest to the manager of ClevelandClinicHealth.com who will confirm such status with the Cleveland Clinic Law Department for further guidance and approval, if applicable.

LINKS TO THIRD PARTY SITES.  This Website contains links to websites operated by other parties.  The links are provided for users’ convenience only.  We do not control such websites, and we are not responsible for the content and performance of those sites.  The inclusion of links to other websites does not imply an endorsement of the material on the websites or any association with their operators.  ClevelandClinicHealth.com. does not operate, control, or endorse any information, products, or services provided by third parties through the Internet.  Use of other sites is strictly at users’ own risk, including but not limited to any risks associated with destructive viruses.  Users are responsible for viewing and abiding by the terms and conditions of use and the privacy statements of the other websites.

AD REVENUE. The advertising and sponsorship revenue received through this Website is used to support ClevelandClinicHealth.com and Cleveland Clinic’s research and education programs.

POLICY CHANGES. THIS POLICY MAY BE UPDATED AT ANY TIME WITHOUT NOTICE, AND EACH TIME A USER ACCESSES ClevelandClinicHealth.com, THE NEW POLICY WILL GOVERN USAGE, EFFECTIVE UPON POSTING. To remain in compliance, ClevelandClinicHealth.com suggests that you review this Policy, as well as the other Website policies, at regular intervals. By accessing this Website after such new terms are posted, you accept and agree to any and all such modifications to this Policy.

COMPLIANCE WITH LAW.
All advertising and sponsorships shall comply with all local, state and federal laws, rules and regulations.

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